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What Too Faced Co-Founder Jerrod Blandino Is Banking On Next
Longtime beauty editors Jill Dunn and Carlene Higgins are here to tell you what’s good, uncovering the breakthrough people, products and moments in beauty – every single Wednesday!
Carlene Higgins and Jill Dunn
Published 26 July 2023
Breaking Beauty

Tune in to hear inspiring stories behind the most iconic, best-selling beauty products and how they came to be, straight from the founders themselves. Plus, get insights and tips from the brilliant minds shaping today’s trends and ideas. With #damngood beauty product reviews – skincare, haircare and makeup and more – you won’t want to buy a thing before tuning in.

Jerrod Blandino is the legendary co-founder who turned glitter eyeshadow and “Better Than Sex” mascara into a breakthrough, $1.45 billion dollar idea with Too Faced Cosmetics. Now, along with his partner of 28 years, Jeremy Johnson, Jerrod is back with a brand new venture: Toy Box Brands, a startup incubator rolling out with an opulent, diamond care system that he likens to a beauty ritual for your jewels.

Tune in as Jerrod reveals the ethos behind this very personal debut (including a story about his own Elizabeth Taylor diamonds) along with a sneak peek into his next act, a performance-smashing makeup line called Polite Society, launching August 27th. Plus, we get the inside scoop on his upcoming capsule collection with Madonna and so.much.more.

In this episode you’ll also hear:

> How Jerrod went from being fired from nearly every department store gig to the front lines of the beauty history
> The little known details behind the iconic Better Than Sex Mascara, the #1 best-selling mascara in the U.S.
> Why his new makeup line is set to top all of his cult-fave creations of the past, including a lip plumper he claims may be “too much” for some
> What he thinks mineral oil and social media trolls have in common
> The intimate story behind his collaboration with muse and lifelong friend, Madonna, for her upcoming tour

For any products or links mentioned in this episode, check out our blog:

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